8 Sections
31 Lessons
Lifetime
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Discover the Career
4
1.1
EA20C21L1 What does a Luxury Marketing Specialist do & why it matters today
1.2
EA20C21L2 Understanding the Global Luxury Industry — Fashion, Beauty, Travel, Auto & Hospitality
1.3
EA20C21L3 Myths vs. Realities in Luxury Branding
1.4
EA20C21L4 Future of Luxury — Sustainability, Digital Transformation & New Luxury Consumers
Is This Career Right for You?
3
2.1
EA20C21L5 Personality Fit — Who Thrives in Luxury Marketing
2.2
EA20C21L6 Creative vs. Analytical vs. Relationship-Oriented Roles
2.3
EA20C21L7 Key Soft Skills — Emotional Intelligence, Empathy, and Storytelling
Your School & Subject Choices
3
3.1
EA20C21L8 What to Choose After 10th — Subjects, Boards, and Foundations
3.2
EA20C21L9 What to Choose After 12th — Streams, Entrance Focus, and Coaching
3.3
EA20C21L10 Extracurriculars — Fashion Shows, Marketing Fests, Model UN, Design Competitions
Entrance Exams & Admissions
3
4.1
EA20C21L11 Key Entrance Exams & Portfolios (NIFT, NID, IIM, ESSEC, HEC, SDA Bocconi)
4.2
EA20C21L12 Top Global & Indian Universities for Luxury Management
4.3
EA20C21L13 Scholarships, Study Abroad, and Alternative Pathways
Academic Journey & College Life
4
5.1
EA20C21L14 UG & PG Courses — BBA Luxury Marketing, MBA Luxury Brand Management
5.2
EA20C21L15 Core Subjects — Consumer Psychology, Brand Strategy, Retail Experience, CRM
5.3
EA20C21L16 Pedagogy — Case Studies, Live Projects, Study Tours & Internships
5.4
EA20C21L17 Assessment — Presentations, Campaigns, and Brand Simulations
Real-World Experience & Skill Development
4
6.1
EA20C21L18 Internships — Working with Luxury Brands, PR Agencies & Boutiques
6.2
EA20C21L19 Tools & Software — CRM (Salesforce), Google Analytics, Canva, HubSpot
6.3
EA20C21L20 Luxury Storytelling, Consumer Journey Mapping & Influencer Marketing
6.4
EA20C21L21 Cross-Cultural Marketing — Understanding Global Luxury Consumers
Career Growth, Roles & Income
5
7.1
EA20C21L22 Entry-Level Roles — Brand Executive, Retail Marketing Associate, CRM Analyst
7.2
EA20C21L23 Mid-Level Growth — Luxury Marketing Manager, Brand Strategist, Client Experience Lead
7.3
EA20C21L24 Senior Roles — Marketing Director, Brand Head, CMO, or Luxury Consultant
7.4
EA20C21L25 Salary Insights — India vs. Europe, UAE, USA
7.5
EA20C21L26 Career Map — From Trainee to Global Brand Director
Future Trends & Your Personal Roadmap
5
8.1
EA20C21L27 The Role of AI, AR/VR & Data in Luxury Marketing
8.2
EA20C21L28 Sustainable Luxury & Circular Branding
8.3
EA20C21L29 Emerging Specializations — Luxury Tech, Experiential Retail, Digital Storytelling
8.4
EA20C21L30 Building Your 5-Year Action Plan & Personal Brand
8.5
EA20C21L31 Related Careers — Fashion Marketing, Brand Strategist, Retail Experience Manager
Luxury Marketing Specialist
Curriculum
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